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Benefits How it works Exclusivity

The PumpRadio Network

DCN's first platform is the PumpRadio Network.  Our patented audio devices are installed on gasoline nozzles at filling stations, where they automatically deliver entertainment and advertising messages to consumers as they re-fuel their vehicles.  The PumpRadio Network is projected to reach at least as many consumers in a metro area as a major radio station, but with much higher advertising effectiveness and lower capital costs.  

Local businesses are reaching local customers inexpensively (and exclusively) by advertising at a few PumpRadio locations near their businesses, and regional or national advertisers can reach large numbers of customers by advertising at many locations at once.  The audio devices also store an accurate count of the number of consumers reached through the network.

This new advertising medium can reach consumers much more effectively than radio, TV or newspapers.  The PumpRadio Network can deliver customized messages to targeted demographics by choosing specific gas station sites, and can cover a large portion of any geographic area.  In the United States, our audience is the 56% of the adult population that spends at least two minutes refueling their vehicle each week.

No other media system can match the cost effective combination of targeted coverage, accurate count of impressions and broad reach delivered by the PumpRadio Network.

 

Benefits How it works Exclusivity

 

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